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Hmm, not sure what to call it
Posted: Sat Nov 05, 2011 8:51 pm
by MATPOC
hope it's not a re-post
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Posted: Sun Nov 06, 2011 1:34 am
by DerGolgo
It's another variation of the old "bikers are bad" theme.
If you are going to sit in the middle of them for the duration of the movie, you've gotta be a tough cookie, hence you get a reward.
Or you're sufficiently tolerant/sane to realize that most bikers are really everyday guys who want to see a movie in peace like the next guy and a group of them should be no more threatening than a gang of football fans, and you get a reward for your sanity.
Or it's a scamdinavian thing which I'm not getting.
Posted: Sun Nov 06, 2011 2:00 am
by xtian
It's actually a Belgian thing, that movie theater is a couple of blocks from here.
That Danish beer has an image of old ladies beer, I used to drink them in trendy up town cafes when I was young. I guess the selling are dropping and they try to change their image from classy old lady to young and adventurous.
So they made a viral video.
Now they are serving them without glass and you have to drink it from the bottle because it's so much cooler that way. They changed the communication without changing the product to appeal to a younger audience, there stands the analogy with H-D bikers I guess

Posted: Sun Nov 06, 2011 5:48 am
by Vitiare
Its not going to convince me to drink their shitty beer, but its a an interesting social experiment about stereotypes and prejudices.
Posted: Sun Nov 06, 2011 7:29 am
by piccini9
What movie was it?
Posted: Sun Nov 06, 2011 7:40 am
by rolly
That's funny Xtian, over here Carsberg ran a campaign that was basically the opposite. "Welcome to your Carlsberg years" You are now old and boring, Carlsberg is the beer for you.
Posted: Sun Nov 06, 2011 9:24 am
by xtian
strange
and to fully understand the people's reaction, you should know that even if it's very close to my home (a 12 minutes walk), I stopped going to that cinema because of its population. And I'm not talking about bikers.
Posted: Sun Nov 06, 2011 12:50 pm
by Vitiare
xtian wrote:strange
and to fully understand the people's reaction, you should know that even if it's very close to my home (a 12 minutes walk), I stopped going to that cinema because of its population. And I'm not talking about bikers.
Belgians?
Posted: Sun Nov 06, 2011 1:42 pm
by xtian
some of them
